Are you too SEXY for your clients?
By Wendy Timms
Bachelor of Applied Science (Human Movement)
Personal Trainer
So, here I am standing in the queue waiting to buy tickets for the Pirates of the Caribbean and listening intently to the girls behind me discussing how to get in shape. When they finally identify that personal training may be the answer, the shorter girl declares she could not possibly get a personal trainer – she’s not fit enough, nor could she ever talk to someone who look likes a god about her wobbly bits.
She’s got a point.
People are more aware than ever that personal training is an option, and yet in Australia obesity is epidemic. So, what are we – as personal trainers – responsible for and how can we make a difference?
As in any industry, we need to accept that the way we dress, and carry ourselves can be confronting to our clients and potential clients.
Do you wear a uniform? Does your choice of clothing/uniform show in detail how toned and terrific you are? In short (excuse the pun), do you select outfits for your benefit or for the professionalism of your training? Yes - your fit clients admire your physique and may continue to train with you for the eye candy – but is this the difference you set out to make?
I have not met a student yet who wanted to become a personal trainer to look good and intimidate their clients. They enroll in a certificate IV in Fitness course to become a personal trainer that can make a difference to others in the area of health.
So, take a look – what does your dress and behavior say about you? If you love to look sexy at work, it’s time you stopped thinking about yourself and started thinking about the obese Australians that need you – it impacts us all in the personal training industry and it’s time to get a grip.
My request to you is take a look at what you represent to your clients, and what the trainers around you, represent to clients.
As an industry it’s time we said NO to sexy and start standing tall for the difference that we can make everyday to the community around us.
- How do you handle your client load when you’re not there - say, when you go to a convention?
- How To Cope with Nightmare Clients
- Would a fitness instructor be found negligent in the following scenario?
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